In this KCRW podcast, host Warren Olney explores the topic of Big Data and how it is being used for competitive advantage.
Note: The Big Data discussion begins at about the 7:45 minute mark.
By analyzing masses of information collected online, Netflix, Amazon, Google and others can figure out what you want and how much you’ll pay. But what’s called “Big Data” has many other uses as well — and there are risks, including invasions of privacy. Will Big Data stifle creativity and opportunity for innovation?