Lexalytics®, a leader in cloud and on-premises text analytics solutions, announced that Semantria®, the company’s Software-as-a-Service, cloud-based text and sentiment analytics platform, is now available on the Microsoft Azure Cloud. With Semantria on Azure, data scientists, voice of the customer (VOC), and customer experience management (CEM) teams can access enterprise-level natural language processing (NLP) and analytics, easily integrating with other Azure cloud services like Microsoft Azure Machine Learning, to gain deeper insights into what their customers are saying and thinking.
Lexalytics has seen strong demand for its cloud API since pioneering the space with Semantria nearly five years ago,” said Jeff Catlin, CEO at Lexalytics. “We’re excited to extend the platform to the Microsoft Azure Cloud and expand the cloud options available to our enterprise customers.”
As brands are increasingly inundated with unstructured data in thousands of documents from sources like Facebook, Twitter, customer satisfaction surveys, blogs, the news media, customer service calls, and more, the need to process and make sense of that data grows along with it. In addition, more businesses are eager to take advantage of the flexibility and scalability that the cloud offers. Semantria on Azure is the solution for businesses looking for this combination of enterprise-level sentiment analytics and the flexibility the cloud has to offer.
Our customers are increasingly looking for analytics capabilities that improve business outcomes through the improved insights gained from unstructured data,” said Nicole Herskowitz, senior director of product marketing, Microsoft Azure, Microsoft Corp. “We are pleased that Lexalytics is making its Semantria text analytics platform available on the Azure Cloud.”
Azure is a growing collection of integrated cloud services—analytics, computing, database, mobile, networking, storage, and web—for moving faster, achieving more, and saving money.
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