In this special guest feature, Jenne Barbour of Teradata gives us her insights into the business cases for utilizing big data in the retail space. Jenne Barbour leads solutions strategy for Teradata Integrated Marketing Cloud.
BIG DATA CASE STUDY UCLA announced a new institute to help medical and biology researchers make sense of Big Data. Millions upon millions of medical records and test results. Countless DNA sequences. Hard drives stuffed with images of all kinds – pictures of cells, scans of body parts. It’s all part of the deluge of […]
MapR Technologies, Inc., provider of a top-ranked distribution for Apache™ Hadoop®, has quickly established itself as the go-to big data provider for some of the world’s biggest and most innovative advertising and digital media companies, which experience their busiest times with the onset of the holiday shopping season.
Savvy retailers are harnessing the power of big data by combining data from a number of sources such as web browsing patterns, social media and industry forecasts. They are using big data to predict trends, prepare for demand, optimize pricing, and ultimately to improve each customer’s experience to increase acquisition and retention rates.
SoundOut Retail, a leading predictive analysis company and WGSN, a leading trend forecaster have partnered together to develop an innovative customer insight tool. The new service, which will enable fashion brands and retailers to better predict best-selling items before they hit stores, is set to be a game changer for the industry and will launch in early 2015.
AppDirect, the cloud service commerce company, has announced that it has acquired Leftronic, a Y Combinator company and leading provider of real-time business data and analytics dashboards. The strategic move expands AppDirect’s data management and visualization capabilities, a core element of its monetization and management platform, and delivers faster access to business data for the company’s network of app marketplaces.