In this special guest feature, Murthy Mathiprakasam of Informatica discusses the increased adoption of Data Lake Management practices and how organizations are quickly getting value from big data.
In this special guest feature, Alex Bordei, head of product management at Bigstep, offers 5 examples of how Apache Spark has maximized its user experience – its feel.
In this special guest feature, Joe Pasqua, Executive Vice President of Products at MarkLogic, discusses how effective data governance is more important—and more elusive—than ever before. It enables companies to frame data according to their strategic initiatives, regulatory mandates and core principles. It reduces risk and increases a company’s ability to make the most out of the data in its possession.
In this special guest feature, Patrick Smith, Manager of Data Science Services at Mather Economics, discusses the value of the ability to attach digital advertising revenue to the online activity at a customer level to show what content creates the highest revenue stream. It’s this knowledge that can (and has), in turn, help publishers create successful, more profitable business strategies.
In this special guest feature, Michael Grinich, CEO and co-founder of Nylas, identifies three trends that are shaping the evolution of enterprise software.
In this special guest feature, Peter Cnudde, VP of Engineering at Yahoo, provides a bird’s eye view for the many ways that Yahoo is using machine learning at scale.
“Software as a Service” to “Service as a Software:” Changing Paradigms in Analytics and Decision Sciences
In this special guest feature, Deepinder Dhingra, Apprentice Leader at Mu Sigma, Inc., identifies a new paradigm in decision science: Service as Software. This concept is driven by the irrational, yet popular notion that one day, machines will take over the jobs of humans.
In this special guest feature, Shannon Vaillancourt, president and founder of RateLinx, discusses how big data is helping the logistics industry create strategic advantages for shippers and carriers.
In this contributed article, tech writer Linda Gimmeson tackles the important topic of big data marketing and how it comes down to providing a more personalized experience for customers.
In this special guest feature, Craig Soules, Founder & CEO of Natero, discusses how customer analytics helps customer success teams identify improvements to their product, process, and marketing and how by moving beyond anecdotal evidence, customer analytics can rapidly accelerate the pace of improvement for SaaS businesses.