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Industry Perspectives
Your Business’s Data Strategy is Hosed, You Just May Not Know It Yet
In this special guest feature, Nick Bonfiglio, CEO of Syncari, discusses the key takeaway of a recent cross-functional executive panel: data interoperability is the key to effective operational data. Cloud data warehouses are here to stay, so rather than dedicating them to reporting business intelligence insights, businesses should think about their warehouse as a part of an overall data solution and unified data model.
[READ MORE...]White Papers
Why CRM and Data Warehouses Fail with Customer 360
This whitepaper from our friends over at Profisee explains why achieving a complete view of the customer is so difficult and how customer relationship management (CRM) systems and data warehouses, especially in the insurance industry, do not manage customer-related data well. The core elements of this type of data fall into a discipline called Master Data Management (MDM).
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