DataHero Partners With HubSpot to Bring Self-Service Data Analytics to Marketers

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Datahero_logoDataHero, a leading provider of self-service Cloud BI, announced that HubSpot, a leading provider of inbound marketing and sales platform, has partnered with DataHero to bring self-service analytics to their customers. DataHero also unveiled a new program designed to provide agencies and their clients with an interoperable, easy-to-use solution and major cost-benefits.

We’re excited about the partnership with DataHero and the value that it will offer HubSpot customers,” said Meghan Keaney Anderson, Director of Product Marketing at HubSpot. “The opportunity that it provides for HubSpot customers to juxtapose HubSpot data with data from other tools is a huge win in our goal to give HubSpot customers the most complete snapshot of the effectiveness of their broad marketing activities.”

Paired with HubSpot, DataHero empowers users to track when customers close deals, filter by custom fields, and display their data in different time groupings. Working together, HubSpot provides the full funnel marketing and sales solution, while DataHero delivers the visualized analytics to support that funnel. Agencies will now have the ability to provide their clients with DataHero’s service and receive significant cost-savings.

Today’s marketing professionals rely on an increasing number of cloud services to monitor and improve their campaign performance,” said Chris Neumann, Founder and Chief Product Officer of DataHero. “With DataHero’s new HubSpot integration, HubSpot customers can quickly identify key metrics in their marketing data and easily combine it with data from other services they use, like Salesforce and Google Analytics, to get the full picture of their campaigns. The agency program expands upon DataHero’s self-service offerings to better serve the unique needs of marketing and digital agencies, who today are underserved by traditional BI vendors.”

DataHero also announced that it has closed a $6.1 million Series A funding round led by existing investor Foundry Group, and appointed software industry veteran Ed Miller as CEO. “I could not be more excited to have joined DataHero, which is poised for rapid growth. I welcome our new partnership with HubSpot. DataHero is perfectly suited to meet the analytics needs of HubSpot’s customers, especially those agencies seeking to provide metrics and dashboards to their clients,” said Miller.

To create a free account, and to start charting any data, anywhere, visit www.datahero.com

 

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