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Three Ways Big Data Will Impact on marketing in 2018

In this contributed article, Mitesh Patel is a Business Growth Strategist at a leading mobile application development company Solution Analysts, discusses the vital role big data takes in the marketing playbook as we move into 2018.

Data Management Platform Whitepaper

Discover how Data Management Platforms are allowing marketers to merge data from advertising partners and their customer databases to power more individualized marketing.