In this contributed article, data engineer Koushik Nandiraju discusses how a predictive data and analytics platform aligned with business objectives is no longer an option but a necessity. While this requires complex data warehouses, architectures, and collection systems to ensure the mass amounts of customer and business data at the organization’s fingertips can be utilized to make actionable, data-driven decisions that benefit the company, it also requires a growth mindset across the organization.
What Does It Take to Build a Data Platform to Support Predictive Analytics?
April 6, 2023 by Leave a Comment
Reaching Buyers in an Anonymous Buying Journey
April 2, 2023 by Leave a Comment
In this contributed article, Latané Conant, Chief Market Officer of 6sense, offers her perspective on how enterprise sales/marketing teams can still identify leads generate revenue, even with ever-changing privacy rules/regulations. This provides some good insights on how to overcome those challenges by using valuable data.
eBook: 101 Ways to Use Third-Party Data to Make Smarter Decisions
December 2, 2021 by Leave a Comment
To guide you in becoming a data-driven organization, AWS Data Exchange has created a new eBook, 101 Ways to Use Third-Party Data to Make Smarter Decisions. This innovative resource is designed as a broad compilation of use cases submitted by AWS Marketplace data providers.
Preparing Healthcare Data for the Netflix Effect
August 24, 2021 by Leave a Comment
In this contributed article, Chris Luoma, Senior Vice President of Global Product Management at Global Healthcare Exchange (GHX), discusses how to achieve the Netflix Effect in healthcare with four best practices. The “Netflix Effect” is the uncanny ability of brands to know exactly what we want, when we want it.
How Predictive AI will Change Cybersecurity in 2021
July 9, 2021 by 1 Comment
In this contributed article, Dr. Igor Mezic, CTO of MixMode AI explains how you can identify and stop zero-day attacks like the SolarWinds attack with the invention of this Unsupervised, Predictive AI, which uses a baseline to understand what should be occurring on the network at all times in order to catch anomalies as soon as they appear.
Why Predictive Analytics Is Crucial for Maximizing College Retention Efforts
June 8, 2021 by 1 Comment
In this contributed article, Bryan Bell, Chief Data Scientist at Aviso Retention, discusses how using data analytics and business intelligence programs to make smarter student enrollment choices helped colleges reduce their “summer melt” by about 1 percent last fall. These colleges also performed three times better than the national average in terms of their fall 2020 enrollment figures.
Challenges of Predictive Analytics for Law Enforcement
May 4, 2021 by Leave a Comment
In this contributed article, Ari Vidali is Founder & CEO of Envisage Technologies, discusses how modernized data management processes and analytics are fueling police reform efforts. With heightened attention on officer behavior and accountability, predictive analytics are emerging as the trending band-aid fix to a much larger problem.
Combining High and Low-Code to Deliver Impactful Predictive Analytics
September 23, 2020 by Leave a Comment
In this white paper, we will explore how GlobalTranz leveraged its inherent technology skills along with technology partnerships including Microsoft and West Monroe, a national business and technology consulting firm, to effectively insert a user interface (UI) facilitating human oversight of machine generated predictive pricing through a creative and resource- efficient use of both high and low-code approaches.
Combining High and Low-Code to Deliver Impactful Predictive Analytics
September 21, 2020 by Leave a Comment
In this white paper, we will explore how GlobalTranz leveraged its inherent technology skills along with technology partnerships including Microsoft and West Monroe, a national business and technology consulting firm, to effectively insert a user interface (UI) facilitating human oversight of machine generated predictive pricing through a creative and resource- efficient use of both high and low-code approaches.
How Artificial Intelligence Will Help Decide This Season’s NFL Pizza Delivery War
September 18, 2020 by Leave a Comment
In this contributed article, Campbell Brown, CEO & Co-Founder of PredictHQ, analyzes how companies that double down on smarter ways to accurately forecast demand during NFL season can be successful – which in today’s world, represents an opportunity for competitive advantage that businesses won’t want to pass up.
