How Small Business Can Leverage Big Data

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Over at Forbes, Seshu Edala from Manta writes that small business can now take advantage of Big Data.

The Web has always been a great leveler, and new Web-enabled technologies are putting more and more big data capabilities into small businesses’ hands. Products and services currently under development in the new social startup realm will mine social media posts and other unstructured data for opinions, affinities and associations – information that not only concerns your business, but your industry and competition in general. Be receptive to this information. Such intelligence can be used to forge better relationships with partners, suppliers, employees and customers to ultimately help build a more profitable business. The opportunities are endless.

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