Over at Forbes, John Foley from Oracle writes that the explosive growth of data out there calls for a rule of thumb that might just boggle your mind — When planning your Big Data projects for the long term, an important first step is to calculate how much data you’ve got—then multiply by a thousand.
So, as your organization generates, collects, and manages terabytes upon terabytes of data, and pursues an analytics strategy to take advantage of all of that pent-up business value, don’t underestimate how quickly it adds up. Think about all of the grains of sand on all of Earth’s beaches, and remember: The goal is to build sand castles, not get buried by the sand.
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