In advance of next week’s Strata Conference + Hadoop World in New York, Platfora announces the next generation of its big data analytics platform designed to empower the fact-based enterprise. The Platfora Big Data Analytics Platform 3.0 delivers an easy to use way of analyzing big data collected from multiple touchpoints and surfacing insights and facts in hours rather than months. This new platform also enables users to combine aggregate and event based data enabling new kinds of big data analytics previously relegated to the realm of data scientists and engineering teams.
Big data is creating two kinds of businesses, those that run on facts, and those that run on fiction, feelings, and faith,” said Ben Werther, CEO of Platfora. “Executives have lost confidence in the “BS” produced by hard to use business intelligence tools that only work with summarized and aggregate data. Platfora Big Data Analytics arms IT to empower every business user to interrogate all the data until it surrenders the facts.
To find out what’s new in Platfora 3.0 Big Data Analytics Platform click HERE.
Platfora’s mission is to empower customers to transform their businesses into fact-based enterprises. Platfora’s Big Data Analytics Platform masks the complexity of Hadoop, making it easy for customers to understand all the facts in their business across events, actions, behaviors and time. Platfora is funded by Andreessen Horowitz, Battery Ventures, Sutter Hill Ventures and In-Q-Tel. For more details, visit www.platfora.com or follow @platfora. Platfora is a Strategic Sponsor at the Strata Conference + Hadoop World, which takes place October 28-30 in New York City.