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Narrative Science Unveils The Next Generation of Quill Engage for Google Analytics

NarrativeScience_logoNarrative Science, a leader in advanced natural language generation for the enterprise, today announced availability of the newly enhanced Quill Engage. The artificial intelligence-powered application automatically translates Google Analytics data into actionable natural language reports that organizations can use to understand and improve website performance. Quill Engage will continue to include a completely free subscription plan, and also offer enhanced versions of the reports under Basic and Premium pricing plans. By upgrading to a paid plan, customers will have the ability to add more websites, receive even greater in-depth data analysis, customize reports and automate sharing.

Small businesses and marketing agencies can struggle with understanding what is driving website performance but with Quill Engage, the data is analyzed and presented in a way that almost anyone can understand,” said Stuart Frankel, co-founder and CEO at Narrative Science. “By upgrading to the new version of Quill Engage, users can spend more time improving a business’ digital presence and less time trying to make sense of the huge volumes of data generated by Google Analytics.”

The reports generated by Quill Engage deliver easily understandable narratives that communicate key metrics, including content engagement, web traffic and sources, referrals, paid search and audience segmentation to highlight performance drivers and provide actionable recommendations. The enhanced version includes:

  • Additional Data Analysis – More information on a site’s visitor behavior including analysis on goals and conversions, events and e-commerce.
  • Ability to Customize Reports – Add company branding, including logos and colors, select the key performance indicators to highlight at the top of reports and turn report sections on and off as desired.
  • Ease of Sharing and Saving – Reports can be scheduled for automated sharing with clients and colleagues. Additionally, the option to export reports as editable Google Docs is available with each emailed report.

With the enhanced Quill Engage, users will immediately experience the benefits.

First, I have to say how impressed I am with this technology. I’ve noticed a significant improvement when comparing to the original reports,” shared Benjamin Arabo, CEO of Pure Digital, a New York-based marketing agency. “The information that the solution provides from a traffic perspective is on point of what every manager, director or CMO wants to see.”

 

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