In this contributed article, Amish Amin, executive director, security and analytics, Comcast, discusses the importance of advanced analytics when it comes to cutting through the massive amounts of data within a single organization. In large organizations today, the amount of data that needs to be sifted through continues to grow in volume. In fact, the global datasphere is expected to
more than double between 2022 and 2025. Not only is there an incredible amount of information, but there aren’t enough people to properly analyze it all. In his piece, Amish explains that by applying advanced analytics, organizations can drive valuable insights, cut through the noise and, ultimately, increase efficiency. He also outlines three areas to consider when it comes to an advanced analytics initiative and four best practices.