Looker Launches New Tools to Optimize Embedded Analytics

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Looker, the leading data platform company, released new features for its embedded analytics solution, Powered by Looker. New enhancements make it easier to integrate data into existing applications, putting more functionality in the hands of end users.

We’ve seen the adoption of embedded analytics continue to grow,” said Frank Bien, CEO of Looker. “Many companies begin with the Looker platform for internal analytics and then realize how valuable their data would be to their customers. Because Powered by Looker leverages the same platform, they can quickly extend insights to internal business partners and external customers using their data to make their product stickier and create new revenue streams.”

Looker continues to outpace competitors in creating a single data platform that data teams and developers can use to quickly create powerful data experiences to both internal and external customers in just days, simply by using Looker’s new Javascript APIs and other tools.

According to our industry research, embedded analytics use has grown 15% year-over-year,” said Howard Dresner, founder of Dresner Advisory Services. “Over 70% of embedded analytics users say it’s ‘critical’ or ‘very important’ to provide internal application users with in-context insights and analysis.”

For many Looker customers, Powered by Looker becomes central to the operational success of their broad set of internal and external clients.

At PDX we believe that you can’t manage what you can’t measure,” said Todd Crosslin, CIO of PDX, Inc. “We have over 10,000 pharmacies across the U.S. that need to manage vast amounts of data to remain competitive. Through our Looker implementation, we can provide pharmacies with customized reports that deliver insights into cost, margin, inventory, insurance and health and wellness initiatives. It’s complete operations management and optimization made easy through Looker.”


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