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Procurement Turns to AI to Navigate Supply Chain Upheaval

In this special guest feature, Ophelia Otto, scoutbee Industry Relations Lead, discusses AI technology can bring a business operation like procurement from the stone age to the modern age by allowing teams to rely on automation rather than placing all bets on little black books and outdated spreadsheets.

How Can Brands Can Leverage Text Analytics for Better Consumer Insights

In this contributed article, Patrícia Osorio, Co-Founder & CMO, Birdie, discusses what is Text Analytics and why you should care about it, and choosing the right text analytics tool and how to get the best out of it.

Customers Want Experiences, Not Chatbots

In this special guest feature, Richard Smullen, CEO of Pypestream, discusses how moving forward, conversational experiences, not automated text transactions, need to be the priority for brands. Companies using CI and other automation will provide the seamless experiences customers expect and create true engagement using AI.

Video Highlights: Accelerating the ML Lifecycle with an Enterprise-Grade Feature Store

Our friend Mike Del Balso, the co-founder and CEO of Tecton who created the Uber Michelangelo machine learning platform, and customer Geoff Sims, a Principal Data Scientist at Atlassian, gave the talk below at the recent Spark + AI Summit.

The Impact of Data Science On Customer Intelligence, Space Strategy and Supply Chain Optimization

In a new white paper recently released, “The Impact of Data Science On Customer Intelligence, Space Strategy and Supply Chain Optimization”, 84.51° explains how this innovative data science has become embedded- specifically in three of its missions: Customer Intelligence, Space Strategy and Supply Chain Optimization.

Everything You Need to Know about Customer Data Platform (CDP)

This whitepaper by HGS Digital on Customer Data Platform Vendor Evaluation provides a detailed look at the 10 broad areas and what questions organizations should ask vendors while evaluating the CDP vendors.

How the Retail Sector Is Reaping the Rewards of Data Analytics

In this contributed article, freelance human Avery Phillips discusses some of the most powerful ways that the use of analytics has transformed the markets from supply chain and marketing to customer service and beyond.

How AI is Transforming the Customer Experience

Today’s customer experience is practically unrecognizable from just a few years earlier. We’re able to cancel orders without ever speaking to a human, get essential supplies delivered to our door just by talking to a speaker, and get pitch-perfect recommendations wherever we go online. Not only has AI transformed the purchasing journey for the consumer, but on the brand side as well. The infographic below from Chattermill provides a few examples of the way AI is used in CX every day.

How AI Unlocks Brand Value in Unstructured Data

n this special guest feature, Ido Ramati, Founder, COO & President at Revuze, discusses how unstructured data is being wasted by companies the world over. It is estimated 90 percent of an enterprise’s data is unstructured, living in emails, online reviews, or other untouched and ultimately useless formats. This data – defined as “unstructured” and growing at 55 to 65 percent each year – offers valuable customer insight if properly understood.

Machine Learning is Your Secret Weapon for Customer Acquisition

In this contributed article, Swiftpage ACT! LLC CTO Chad Ruff discusses how machine learning and AI can help companies grow and improve customer acquisition and retention. Machine learning is the AI focal point for your customer relationship management (CRM) tool and can be the key to boosting your customer acquisition.