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Total Commerce Success in Retail Hinges on How Agile you are with Your Data

In this special guest feature, Silvia Lacayo, Product Marketing, Retail and Consumer Brands for 1010data, makes the point that for success in total commerce, being able to test and learn quickly is key. What that requires in practice is a fast and flexible technology solution in the hands of the business users who will directly benefit. Large volumes of data are not going away, creating an onus on retailers to empower their workforce so they can access and manage data directly and flexibly.

Three Quarters of Fashion Retailers Will Invest in AI Over the Next 24 Months

Two separate research studies, funded by our friends Apptus and carried out by IMRG and Hive, have found that fashion retailers are planning significant investment in artificial intelligence (AI) over the next two years, as they seek to deliver the ‘real time relevant’ customer experiences that are vital to improving sales performance.

How to Solve the Most Common Data Problems in Retail

In the retail business, big data is poised in the coming years to open up huge opportunities in the way stores (both physical and online) fundamentally operate and serve customers. Given the incredibly small margins, Big Data will also provide much needed efficiency improvements – from tighter supply chain management to more targeted marketing campaigns – that can make a big difference to a retail business of any size.

New Strategic Partnership Highlights Real Shape and Size of US Consumers

BodiData, Inc. a Silicon Valley-based technology company that specializes in generating big data on three-dimensional body measurements and Alvanon, the global apparel business expert, have signed a strategic partnership agreement that will deliver both big data and analysis on the shape and size of the diverse and complex US consumer population.

If Done Right, Artificial Intelligence Can Transform the Retail Experience

In this special guest feature, Greg Ng, VP of Digital Engagement at PointSource explains how AI is helping companies tailor the user experience to each customer’s specific wants and needs.

Data & The Chanel Effect

In this contributed article, Samuel Lim, CEO & Co-founder at Reebonz.com, discusses data’s role in opening up luxury to a broader market: aka The Chanel Effect.

Interview: Paulo Sampaio, Data Scientist at EDITED

I recently caught up with Paulo Sampaio, Data Scientist at EDITED, to talk about applying machine learning, neural networks, natural language processing, and big data analytics to the retail industry. Paulo and his team are applying neural networks, machine learning and other models to analyze over 520 million products in real-time across 42 countries to make gradual distinctions in clothing styles, sizes and categories.

Five Ways Data Analytics Will Storm the Stage in 2017

It is becoming more and more apparent how data analysis is driving e-commerce revenues. And this growing importance has forced e-tailers and e-commerce firms to hire more data scientists in order to better understand how customer engagement impacts revenue and sales. This assessment comes from SOASTA, the leader in performance analytics, who reveals that data analytics is important in all aspects of the organization – from digital transformation to digital performance management.
SOASTA offers five ways data analytics will storm the stage in 2017.

How Retailers are Using Big Data to Their Advantage

In this contributed article, tech writer Rick Delgado, discusses how the retail world is jumping on the big data analytics bandwagon. Analytics are being used at every stage of the buying process — from predicting popular products to pricing and figuring out what to sell to customers next. Retailers aren’t holding back on what big data can do for them.

The Growth of Artificial Intelligence in E-commerce

Whether Artificial Intelligence (AI) is something you’ve just come across or it’s something you’ve been monitoring for a while, there’s no denying that it’s starting to influence many industries. And one place that it’s really starting to change things is e-commerce. Look at some examples of how leading online stores have used AI to enrich the customer buying experience.